Bloom Coffee Roasters
Freelance Producer & Director
For my first attempt at filmmaking, I worked in a group with two other women to create a promotional video for a coffee house in Lansing, MI, Bloom Coffee Roasters. Our task was to highlight the growing business and their roots, and to encourage members of the Greater Lansing Community (especially Michigan State students) to visit the shop.
In this role, I worked as both a producer and a director. I assisted the team with actual filming, placing cameras, microphones, etc. I had a strong vision for the look and message of this video, and I took on the task of editing our footage in its entirety.
As you’ll quickly recognize: this video is as amateur as it gets. However, as my first ever “film”, I saw enough potential in the final product that I continued working with video.
I use this project to showcase my passion and work with visual storytelling.